LifeSavers® Fruit Sherbet Bringing the colorful flavors of LifeSavers® candy to the frozen dairy category involved incorporating all the visual cues the consumer recognizes, plus adding strong appetite appeal.
LifeSavers® Fruit Sherbet
Bringing the colorful flavors of LifeSavers® candy to the frozen dairy category involved incorporating all the visual cues the consumer recognizes, plus adding strong appetite appeal.
